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Western Massachusetts

Hampshire County


Amherst Farmers Market | Photo by Lynne Graves
Amherst Farmers Market
Photo by Lynne Graves

Amherst has beauty and brains. Really, it’s the entire package.

The town – the most populous in Hampshire County – is a vibrant, intellectual hub. Three prestigious colleges call Amherst home: Amherst College, Hampshire College, and the University of Massachusetts Amherst. Bask in the academic tradition as you stroll through the grand campuses and recite poetry (try local heroine Emily Dickinson) under a towering elm tree.

Amherst’s youthful, lively downtown boasts an independent movie theater, diverse restaurants, and a handful of coffee shops, breweries, and bookstores set against the backdrop of historical architecture and blooming flower gardens. Yes, it looks like a movie set for a quintessential New England town – only Amherst is the real deal.

Fly a kite on the town common, travel farther afield to swim in the beloved Puffer’s Pond, or hike Amethyst Brook. Want to sound like a local while you’re here? Drop your “h.” Welcome to Am-erst.

Browse Amherst: showing 10 of 166 See all

University Museum of Contemporary Art

UMass Fine Arts Center, Amherst, MA 01003

(413) 545-3670, visit website


The Pub

15 E. Pleasant St., Amherst, MA 01002

(413) 549-1200, visit website


Pizza House of Amherst

15 Montague Road, Amherst, MA 01002

(413) 461-3559


Lime Red Teahouse

50 Main St., Amherst, MA 01002

(413) 200-8327, visit website


Monkey Business

328 College St., Amherst, MA 01002

(413) 256-0020, visit website


Green Transportation

479 West Street, 6B, Amherst, MA 01002

(413) 461-3099, visit website


Oriental Flavors

25 S. Pleasant Street, Amherst, MA 01002

(413) 253-7673, visit website



422 Amity Street, Amherst, MA 01002

(413) 549-4040


Hair by Harlow Day Spa

220 N. Pleasant Street, Amherst, MA 01002

(413) 253-8897, visit website


Henion Bakery

174 North Pleasant Street, Amherst, MA 01002

(413) 253-4909, visit website


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The Poetic Side of Massachusetts

The Emily Dickinson Museum | Amherst
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